Size: 65mW X 14mH
Location:
On Sheikh Zayed Road – Dubai / Abu Dhabi direction, after The Mall of Emirates
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Features of the location
– All travelers heading from Dubai to Internet city, Media City, Jabel Ali, and Abu Dhabi will be exposed strongly to this location
– Huge in size
– High coverage and frequency
– Good printing quality and strong illumination
Evaluations for the proposed location:
Advertising performance for 1 year will be as follows:
– Reach = 75% of total UAE population
– CPM (Cost Per Thousand) = 231 AED only at high frequency considering the number of time travelling within the year.
